Webinar Ideas

Pick the goal first

The same topic can be a lead magnet or a training session. The goal decides the angle, the format and the call to action.

Webinar topic ideas that work

These patterns suit most subjects. Replace the brackets with your own field.

• The how-to

  Teach one task from start to finish. Title: How to [do task] without [common pain].

• The mistakes list

  Show what goes wrong and how to avoid it. Title: Five mistakes teams make with [topic].

• The expert interview

  Ask someone with experience your audience wants. Title: [Guest] on how they [result].

• The live demo

  Show the process on screen. Title: Watch us [do task] live.

• The customer story

  Have a customer tell it in their words, with their permission. Title: How [customer] did [result].

• The trends talk

  Give a view on what is changing. Title: What [industry] teams should plan for next.

• The ask-me-anything

  Collect questions in advance and answer them live. Title: Your [topic] questions, answered.

• The panel debate

  Bring views that differ. Title: [Topic]: three experts, three answers.

Webinar examples for events and virtual events

If your webinars relate to events, these sample topics fit organizers. They are examples of titles, not records of past sessions.

• Planning a virtual event from scratch

  A workshop that ends with a draft plan.

  How to host a virtual event

• What attendees want from an online event

  An interview with a panel of organizers.

• How to get more people to attend

  A presentation on registration and reminders.

  Webinar reminder emails

• Reading your event data

  A demo of what to check after an event.

Webinar checklist

Tick these off in order. Each group matches a stage of the work.

1. 1

   Plan

   Goal written down. Topic chosen. Format and length set. Date picked, with time zone. Speakers confirmed.

2. 2

   Build

   Platform chosen and tested. Registration page live. Confirmation email set. Reminders scheduled.

3. 3

   Prepare

   Slides done. Run of show written. Roles assigned: speaker, host, chat watcher. One full rehearsal complete.

   Webinar run of show template
4. 4

   Go live

   Room open fifteen minutes early. Audio and screen share checked. Recording on. Backup device ready.

5. 5

   Follow up

   Thank-you sent. Recording and slides shared. Survey sent. Results noted for next time.

A short webinar script outline

Do not read a script word for word. Use this outline and write your own key lines for each part.

OPENING (0:00 to 0:03)
Host: Welcome, everyone. I am [name] from [company]. Today [Speaker] will show you how to [result]. We are recording, and you will get the link tomorrow.
Host: Please type your questions in the Q&A box at any time.

AGENDA (0:03 to 0:05)
Speaker: In the next [number] minutes we will cover three things: [one], [two] and [three]. Then we will take questions.

MAIN CONTENT (0:05 to 0:30)
Speaker: Part one, [topic]. [Key point, example.]
Host: Quick poll or question for the audience: [question].
Speaker: Part two, [topic]. [Key point, example.]
Speaker: Part three, [topic]. [Key point, example.]

HANDOVER (0:30)
Speaker: That is the main content. I will hand back to [Host] for your questions.

Q&A (0:30 to 0:42)
Host: First question from [Name]: [question].
Speaker: [Answer.]
(Repeat. Say that you will answer the rest by email.)

CLOSE (0:42 to 0:45)
Host: Thank you for joining. Your next step: [one link or action]. We will email the recording and slides by [day]. Please complete the short survey.

Where Eventdex fits

Eventdex's pages describe a virtual meeting app that can run workshops, panel discussions and webinars, with chat, Q&A and recording. Eventdex's pages do not describe a library of webinar topics or scripts, so use these as your own starting points.