Event Software Pricing Models
How is event software priced?
Event software pricing models are the ways vendors charge for registration, ticketing and event management tools. The common ones are a fee per event, a fee per attendee, a subscription, a fee on each ticket sold, and paid add-ons. Many vendors combine two or more.
This guide explains each model, what it costs you in practice, the questions to ask a vendor and a checklist for comparing quotes. It states no prices, because prices change and differ between vendors.
Updated by the Eventdex team
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The five common pricing models
A vendor's price page often mixes these. Work out which one applies to each line of a quote before you compare totals.
| Model | How it works | Tends to suit | Watch out for |
|---|---|---|---|
| Per event | A set fee for each event you run | A few events a year | Cost grows with every extra event |
| Per attendee | A fee based on registrants or attendees | Events where headcount is stable | Cost rises with turnout, and with who counts as an attendee |
| Subscription | A monthly or annual fee for access | Many events across a year | Paying in quiet months, and limits on events or users |
| Per-ticket fee | A fee, a percentage or both, on each paid ticket | Free or low-volume events, paid events with a fee passed to buyers | Total fees on a large sale, and who pays them |
| Add-ons | Extra charges for modules, support or services | Teams that need only the basics | A low base price that grows as you add features |
Ticketing fees: what you can be charged
Ticketing software fees are charges applied when tickets are sold. They tend to come in a few forms, and the same sale can include several.
Platform or service fee
A charge by the ticketing vendor on each ticket, as a flat amount, a percentage or both.
Payment processing fee
A charge from the payment processor for handling cards. It can be separate from the platform fee.
Who pays: organizer or buyer
Some vendors let you pass fees on to the ticket buyer, and some absorb them in the ticket price. Check what the buyer sees at checkout.
Refund and cancellation costs
Ask whether fees are returned when a ticket is refunded.
Payout timing
Ask when the money reaches your account, since this affects cash flow before the event.
Questions to ask a vendor
Ask for answers in writing. Vague answers on any point below are a reason to ask again.
Pricing questions for an event software vendor
1. Which pricing model do you use: per event, per attendee, subscription, per-ticket, or a mix? 2. What exactly counts as an attendee, an event or a user? 3. What is included in the base price, and what is an add-on? 4. Are there set-up, training, support or onboarding charges? 5. What fees apply to paid tickets, and who pays them: us or the buyer? 6. What are the payment processing charges, and who sets them? 7. What happens to fees if we refund a ticket or cancel the event? 8. What limits apply to events, attendees, users, emails or storage? 9. What happens if our attendance goes above the plan? 10. How long is the contract, how does renewal work and can we cancel? 11. When do we receive the money from ticket sales? 12. Can you put the full cost for our expected event in a written quote?
Comparison checklist for quotes
Put every quote in the same shape. Use your expected numbers, such as events a year, attendees per event and the share who buy paid tickets, so the totals can be compared.
| Check | What to write down |
|---|---|
| Pricing model | Per event, per attendee, subscription, per-ticket or a mix |
| Base price | What it covers, and for how many events and attendees |
| Per-ticket and processing fees | Amount or percentage, and who pays |
| Add-ons you need | Each one, priced, such as an app, check-in or lead capture |
| Limits | Events, attendees, users, emails, storage |
| Overage | What happens past the limit |
| Set-up and support | One-off charges and what support is included |
| Contract | Length, renewal terms and how to cancel |
| Total for your event | The full cost at your expected numbers |
Eventdex pricing
Eventdex's pricing page is where its plans are described. That page says Eventdex is quoted to fit your program, as a one-time package for a single event or a monthly plan across many, and that the quote depends on attendee volume, the number of events and the modules you choose. This guide does not state any Eventdex prices.
To see how that fits the models above, read the pricing page and ask the team the questions in the template.
How to choose event management software
Criteria beyond price for choosing a platform.
How to choose event management software
The Eventdex platform
Where to read more before you compare
- PricingHow Eventdex describes its plans and modules.Learn more about Pricing
- How to choose event softwareCriteria for picking an event management platform.Learn more about How to choose event software
- Event ticketing softwareHow Eventdex describes ticket types and payments.Learn more about Event ticketing software
- Registration softwareRegistration pages and attendee management.Learn more about Registration software
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FAQ
Event Software Pricing Models: common questions
What are the most common event software pricing models?
Per event, per attendee, subscription, per-ticket fees and add-ons. Many vendors combine two or more, so read each line of a quote separately.
What are event ticketing software fees?
Charges applied when tickets are sold: usually a platform fee and a payment processing fee, as a flat amount, a percentage or both. Ask who pays them, you or the buyer.
Which pricing model is best?
It depends on how many events you run and how large they are. Per event suits a few events, subscription suits many, and per-ticket fees suit free or small events. Compare totals at your own numbers.
How do I avoid surprise costs?
Ask what is included, what counts as an attendee, what limits apply and what happens above them. Get a written quote at your expected numbers.
Where can I see Eventdex pricing?
Eventdex's pricing page describes its plans. It says pricing depends on attendee volume, the number of events and the modules chosen, and that the sales team prepares the quote. This guide does not state prices.
Ask Eventdex how a plan would fit your events
Start with a free interactive floor plan, or talk to an event specialist on +1 (866) 434-5088.