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How Eventdex Transformed OGS GovBuy in Collaboration with Sacks Communications

Case Study
OGS GovBuy

How Eventdex Transformed OGS GovBuy in Collaboration with Sacks Communications

Eventdex event management platform is proud to have played a crucial role in the success of the OGS GovBuy conference, a premier event that brought together government procurement officers and industry experts. Held annually in New York, this influential gathering serves as a platform for thought leadership, networking, and business development within the public procurement sector. The conference featured keynote addresses from top officials, such as OGS Commissioner Jeanette Moy and Chief Procurement Officer Dhanraj Singh, setting the stage for meaningful discussions and collaborations.

In partnership with Sacks Communications, Eventdex provided a suite of cutting-edge solutions to ensure the event ran smoothly from start to finish. Our comprehensive services, including easy event registration along with a detailed event floor map feature, a white-labeled event app, Onsite Event Badge Printing, and Lead Retrieval, helped meet the specific needs of this high-profile conference. By leveraging our innovative event technology, OGS GovBuy was able to offer an exceptional attendee experience, streamline operations, and deliver measurable outcomes for both organizers and exhibitors.

 

The Challenges

Organizing a large-scale event like the OGS GovBuy conference presented several logistical and operational challenges:

  • Complex Attendee Management: With thousands of attendees expected, managing event registration, badge printing, and event check-ins efficiently was a critical challenge. Ensuring a smooth experience for participants required a robust and reliable system.
  • Engaging Attendees with Technology: The conference needed a unified digital platform to engage attendees before, during, and after the event. This included providing access to event schedules, speaker information, and exhibitor details.
  • Navigating an Expansive Venue: Given the extensive layout of the event venue, a lack of clear navigation tools could lead to confusion among attendees and reduce their overall experience.
  • Streamlined Lead Management for Exhibitors: Exhibitors required a solution to capture, manage, and follow up on leads effectively during the event. This was crucial for maximizing their ROI.
  • Customized Branding: As a premier event, OGS GovBuy needed a customized, white-label solution that aligned with its branding, showcasing its professionalism and reinforcing its unique identity.

 

Solutions Provided by Eventdex

To address these challenges, Eventdex deployed a comprehensive suite of event management tools tailored to the needs of OGS GovBuy:

 

  • Custom White-Label App

    Eventdex created a branded white-labelled mobile event app for the OGS GovBuy conference, published on the Google Play Store and App Store. The app served as a one-stop event management solution for attendees, offering real-time access to event schedules, speaker bios, exhibitor details, and more. Its intuitive interface ensured ease of use, while the branding reinforced the conference’s professional image.

 

  • Interactive Event Floor Map

    To help attendees navigate the expansive venue effortlessly, the event app featured an interactive floor map. This tool allowed users to locate exhibitor booths, session rooms, and other key areas with ease, enhancing the attendee experience and minimizing confusion.

 

  • Smooth Registration and Check-in

    Eventdex provided an easy-to-use online registration system that streamlined the sign-up process for attendees. At the event, a fast and efficient event check-in system with integrated QR codes further expedited check-ins and ensured minimal wait times. This helped maintain a smooth flow of participants entering the venue.

 

  • Onsite Badge Printing

    Eventdex‘s Onsite Event Badge Printing solution ensured attendees could quickly retrieve their personalized badges upon arrival, reducing wait times and enhancing the event’s professional ambiance.

 

  • Lead Retrieval App for Exhibitors

    Exhibitors benefitted from Eventdex‘s Lead Retrieval App, enabling them to scan attendee badges, collect contact information, and follow up on leads efficiently. A total of 51 exhibitors used this feature to track and manage their prospects.

 

  • Comprehensive On-Site Support

    Eventdex provided end-to-end on-site support throughout the planning and execution phases of the conference. From technical assistance to on-site support, the Eventdex team worked closely with the organizers to ensure the event’s success.

 

Results Achieved

The OGS GovBuy conference was a resounding success, achieving the following outcomes:

  • Streamlined Operations and Reduced Downtime

    The Easy Registration and Onsite Badge Printing solutions enabled attendees to check in effortlessly, ensuring that sessions started on time. The streamlined registration and check-in process minimized wait times and allowed organizers to manage the large volume of attendees effectively. This contributed to a well-organized and stress-free event experience.

 

  • Enhanced Attendee Experience

    The custom, white-labelled event app provided a user-friendly interface for navigating the conference, resulting in positive feedback from attendees about the ease of use and access to information. The interactive floor map was particularly well-received, helping attendees maximize their time at the event.

 

  • Increased Engagement for Exhibitors

    With  283 booths and 51 exhibitors leveraging the Lead Retrieval App, exhibitors were able to capture and organize valuable leads effectively. This boosted their satisfaction and ROI from the event.

 

  • High Attendance and Participation

    The conference saw robust participation, with nearly 4,000 attendees engaging in sessions, networking activities, and exhibitor showcases.

 

  • Strengthened Branding and Professionalism

    The white-label event app and seamless event execution reinforced the OGS GovBuy conference as a premier industry event, enhancing its reputation among government and industry stakeholders.

 

  • Data-Driven Insights

    Eventdex’s solutions provided organizers with valuable data on attendee behavior and engagement. These insights enabled the OGS GovBuy team to evaluate the event’s success and identify areas for improvement in future editions.

 

Conclusion

Eventdex’s partnership with Sacks Communications to deliver the OGS GovBuy conference showcases the transformative power of innovative event technology. By addressing complex logistical challenges and enhancing the attendee and exhibitor experience, Eventdex played a pivotal role in elevating this flagship procurement event to new heights. 

With nearly 5,000 attendees, 283 booths, and 51 exhibitors using the Lead Retrieval App, the conference achieved exceptional outcomes. The OGS GovBuy conference is nothing but a testament to the value of innovation and collaboration in event management. With Eventdex as a trusted partner, the event not only met but exceeded expectations, setting a benchmark for future editions.

For organizers looking to elevate their events, Eventdex’s technology-driven solutions offer a proven path to success. Be it creating a white-labelled branded event app, streamlining registration, or enhancing exhibitor ROI, Eventdex event management system continues to empower events with tools that make a difference.