Strategies For Good ROI | Tips To Increase ROI For Your Next Events

Event Management software

As Jef I. Richards rightly said ‘Creative with Strategy is called advertising’. In the same way, one should remember that Sponsorship without a clear strategy and fixed goal bears no value. Most companies would probably spend a billion per annum on advertising but a fraction of it on Sponsorship primarily because of the difficulty in evaluating the effectiveness of the latter. Picture this: Your company wants to sponsor an upcoming event (internal or external), and they want to see a tangible ROI. What do you do? Where do you start…

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Importance Of Event Data And How To Collect It

Importance Of Event Data And How To Collect It

Face to face events is an important part of an organization’s marketing budget. Hosting an event to promote your business is a fantastic way of creating brand awareness and connecting with potential customers and partners. Therefore, when hosting events, it is very critical to collect crucial event data, which eventually proves handy for future analysis. Data analytics continues to become an important key to understanding and reaching prospects and consumers, therefore, making it crucial for all organizations to understand. Read this blog to find out the importance of data and…

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Event Marketing for More Networking & Profits in Pharma Sector

Event management software

The pharma market is not quite the same as other sectors in the market. In this market, you can’t approach your customer directly. It is mainly due to the strict regulations in the Pharma Industry. Many countries have regulations that prevent Pharma companies from directly approaching both doctors and patients. The only way is to do indirectly marketing such as participating in the events or conducting events. You first need to advertise your items to doctors, surgeons or specialists, whether it is a Generic Company or Branded Company. Over the…

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Seeing is believing series part 2: Matchmaking made easy with MatchLeads

  Matchmaking tools at events have become very popular these days. Probably, you’ve tried out one of them at some or the other events. But let’s face it, they don’t really work that well. If you’re reading this blog, then it can be safely assumed that you want to know about this magical solution, which I like to call “Tinder” of the events industry. To be honest, fostering successful networking at your events is one of the few things that dictates its success. A matchmaking tool has to provide customized,…

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Seeing Is Believing Part 1: Enhance Attendee Experience With Eventdex

Event-Management

Seeing is believing is our blog series that will talk about how Eventdex has created solutions to ease the planning needs of event organizers. The first part of this series is on the company itself. Let’s talk more about Eventdex to see how it can simplify event planning and put more time back in your day! I’m sure if you are related to the events industry in some form or the other, then you’d know it is one of the most stressful jobs in the world. With pressures to meet…

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