Social Media plays an important role in the event industry in several ways like driving traffic, increasing revenue and to generate curiosity in the audiences. A quantum of traffic to event registration and ticketing platforms arrives from social media channels. Events and social media, both are similar to one another in terms of objectives To reach the audiences Distribute or advertise their marketing content Build a loyal fan-following around the product/ service/brand in the long run. With right social media strategy for event marketing, you can pull maximum registrations and…
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The Top 5 Methods Technology Has Changed About The Way We Look At Event Management
The last decade has seen a dramatic change in the way people are perceiving events which are no longer confined within a space or time frame. With the help of technology we have discovered new ways to ‘see’, connect, share updates, build prospect relationships, identify opportunities and even locate potential leads in a huge crowd. Event organizers don’t just make it about hosting an event anymore; they look for analytics and ROI as well. Speaking of the latest techno buzz, we recently came across an interesting article in a UK…
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