How Businesses Can Benefit from Business Matchmaking Software

Business matchmaking software

Networking can be really tedious if done yourself. You have to ensure that people get enough opportunities to interact with each other and not aimlessly wander on the event floor. But all this and a lot more can be handled with a business matchmaking software. Business matchmaking software provides value to people attending your event and creates focused networking opportunities. Here is how B2B matchmaking software can improve your events – for both your business and your attendees. Reduces the stress of planning networking activities When there are so many…

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How Business Matchmaking App is Transforming the Events Industry

business matchmaking app

Despite the rapid evolution of technology in the meetings and events industry, face to face meetings still constitutes a major portion of the marketing budget of most of the organizations. According to Laura Ramos at Forrester, in “A pattern that has been consistent since 2008”, in-person events comprises 14% of the total budget in 2015, making it the biggest chunk of B2B budgets. The study by Forrester clearly shows that face to face events delivers business values for the organization, the attendees, as well as sponsors and exhibitors. But the…

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Seeing is believing series part 2: Matchmaking made easy with MatchLeads

  Matchmaking tools at events have become very popular these days. Probably, you’ve tried out one of them at some or the other events. But let’s face it, they don’t really work that well. If you’re reading this blog, then it can be safely assumed that you want to know about this magical solution, which I like to call “Tinder” of the events industry. To be honest, fostering successful networking at your events is one of the few things that dictates its success. A matchmaking tool has to provide customized,…

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