Why Event Planners Needs an Event App?

Smartphone users have increased exponentially over the last few years, and this fact hasn’t gone unnoticed by the meetings and events industry. Event organizers around the world have gradually realized the importance of mobile apps in boosting engagement and enhancing the event experience. Mobile event apps are convenient for both planners and attendees. They keep participants engaged, increases networking opportunities, reduce printing costs and provide insightful data to improve events. For this reason, this technology has become an event essential, with attendees now expecting it at events. The myriad benefits of event apps have turned this wishlist item…

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5 Benefits of Investing in Event Management Software

The advent of event Technology has completely changed the way event planners organize events. With the growing popularity of this technology, attendees have also started expecting it at events, making it imperative for event planners. According to a report from Frost and Sullivan, the event management software industry is around $28 billion, with a steady compound annual growth rate of 3.3%. The same study also revealed that 80% of event planners are using event management solution in some form or the other. If you are part of that 80% group,…

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How Businesses Can Benefit from Business Matchmaking Software

Business matchmaking software

Networking can be really tedious if done yourself. You have to ensure that people get enough opportunities to interact with each other and not aimlessly wander on the event floor. But all this and a lot more can be handled with a business matchmaking software. Business matchmaking software provides value to people attending your event and creates focused networking opportunities. Here is how B2B matchmaking software can improve your events – for both your business and your attendees. Reduces the stress of planning networking activities When there are so many…

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What is Event Management Software?

Events are an effective marketing strategy for any business. But planning them can take a lot of your time, effort and money. Therefore to get a strong return on investment on your events, you need to ensure that they are executed well and give your attendees what they are looking for. The power of an event lies in the networking opportunities it provides to attendees. Networking is one of the top three reasons why people attend b2b events. Despite all the advancements in technology like Virtual and Augmented Reality, there…

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5 reasons why a Lead Retrieval app is Important?

Events are the best way to generate leads for your organizations. The face to face interactions that happen during events not only solves the pain points of your attendees but also leaves an everlasting brand image. Don’t let that go to waste by stopping the conversation just after your event is over. There has to be a proper follow up to keep the conversation going and translate all your lead generation efforts into business for your organization. But the question remains, how? According to several industry reports, most marketing leads…

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